The Nike Hypervenom Story

Nike continue to share the good word about the Nike Hypervenom Phantom with another detailed designer video. It is always interesting to me how companies approach different ranges and share them to the world. Insight can create a bonded relationship between player and the actual boot, so this is another fine example of marketing at work.

In this video we hear from VP, Nike Football Footwear, Phil McCartney and Hypervenom designer, Denis Dekovic.