Say hello to the Nike Hypervenom – Nike’s latest boot to cater to a very specific type of player. Built for those that play with and agile, deceptive and deadly attacking style, the Hypervenom has been developed with input from players such as Neymar, Wayne Rooney and Zlatan Ibrahimovich. These players specified the need for a boot that could help them create space quickly in and around the penalty area, and get their shot off from any angle. They discussed the increased agility of opponents, referencing today’s defenders who are now as quick, agile and skillful as many of the world’s best forwards.
Other than the extremely new and interesting visual look, there is a lot of other new parts that piece together making the Hypervenom a game changer.
The Hypervenom is currently available to order from WeGotSoccer for $202.
NIKESKIN – Redesigned Upper
Nike has created an all new upper specifically for the Hypervenom, which they have called the NIKESKIN system. Basically, a soft mesh bound with a thin polyurethane film is used, and it is finished off with Nike All Conditions Control technology (ACC) to provide the same level of foot-to-ball control in both wet and dry conditions. Using a mesh should provide a new type of feel on the ball that we haven’t really seen used before.
“Mesh delivers an amazing level of comfort and feel. The athletes asked us to deliver a boot that gets as close as possible to the feeling of playing barefoot, Mesh takes us a step closer to doing that and the All Conditions Control finish keeps the mesh dry.” Nike Football Design Director Denis Dekovic
Modified Soleplate
The Hypervenom also features a new foot last, removing excess materials to place the foot closer to the ground and ball. It is Nike’s most anatomical last to date.
Nike worked with some of the world’s top podiatrists to create a decoupled outsole that increases the player’s ability to make that important first step away from the defender. A groove in the forefoot helps to quickly activate the first metatarsal, the bone that defines reaction time of the foot’s first movement.
The chassis of the outsole features compressed nylon for a high-response plate that helps deliver strength while being incredibly light. The stud configuration and length is designed to allow for faster penetration of the surface, and ultimately a quicker release – all innovations designed to help players create space faster than ever before.
Hypervenom Debut
In a perfect twist (or specific timing from Nike) the boots will debut on pitch in the England vs Brazil game on June 2nd. Wayne Rooney and Neymar will be the players to don them and it might just be the perfect platform for Nike to showcase the boot.
The Hypervenom is currently available to order from WeGotSoccer for $202.
Is this what you expected of the Hypervenom and has Nike taken the right approach with design?